WORKSHOP

SUBJECT: Design Thinking

„Innovative Promotion Products.“
When are promotional products attractive?
What changes would be effective?
Price & performance – what works why and how?

JUNK - the broad mass. - The foundation or lifeline of the advertising media industry.
BREAD & BUTTER - Brand is secondary. It’s about the product and its benefits, its use in everyday life.
CREAM - Customer care. „I am a fan of the brand and like to be a multiplier.“

„I noticed that through the personable moderation, strangers very quickly became friends who very actively supported and complemented each other in the development of a solution.
In this way, we were able to work on the set task on the basis of our joint brainstorming in an extremely short time and present very pleasing solutions.
I can only recommend the methodology of Design Thinking as an approach for short-term impressive results.“
C. Helget, ERP Consultant

„It was a great experience to participate in the Design Thinking Workshop. Within a very short time, many exciting ideas were collected and great results were obtained. All in all, a very successful and entertaining workshop!“
S. Hübner, Project Manager